Well, autumn is upon us and with the onset of this season comes cleaner air and colourful outdoor scenery and, it is also prime season for trade shows. Sure, trade shows happen all throughout the year but, with many areas recognizing small business month/week, there is a greater opportunity for entrepreneurs to showcase their products [...]
Once your website is up and raring to go, it is important to start formulating a marketing strategy. The obvious goal is to attract as many visitors as you can. One of the best ways to do this is through a “Linking Campaign”.
In order to begin your campaign, you must first understand the [...]
Have you ever taken part in that debate? The one where someone tries to prove that some product in their home was purchased for purely logical reasons, with no emotion involved?
They never can win. Even a kleenex becomes emotional when you can’t find one. The same applies to choosing which brand to buy [...]
A pay per click engine is an excellent source of traffic for your
website. There are many advantages to using a pay per click
search engine for advertising your website. However, there are
also some warnings to heed to ensure that your pay [...]
Many parents who have previously purchased digital baby monitors have recently been concerned by a report published by the UK organization powerwatch.org. This report raised concerns that digital DECT technology used in cordless phones (the same technology is used in digital baby monitors – NOT analogue baby monitors, sensor monitors or Audio/Visual baby monitors) could [...]
I’ve got to admit I’ve never been too impressed with AdSense for Search. I just haven’t seen great results with it. In fact I’ve always considered it the stocking-filler of AdSense’s goodies: nice to get but nothing like as much fun as the main package.
But maybe I’ve been underestimating it. After all, the results page [...]
I say to business, non-profit and association managers, a key part of your job description is – or should be – do everything you can to help your organization’s public relations effort as it strives to persuade important outside stakeholders to your way of thinking. Especially when it’s YOUR PR program [...]
If you have a web site that’s not pulling in prospects and sales, I have a marketing secret to share with you. Your sales and profits will increase as soon as you apply it. Whether you’re marketing on the web, in print or in person, you are guaranteed to improve your web site marketing and [...]
Know the history of the tee? How did the t-shirt get its start in the beginning of the twentieth century? How did the t-shirt become an American favorite? We’re now into the twenty-first century, and the t-shirt remains as popular as ever.
T-shirts of yesteryear were nothing like the t-shirts you know today. It was common [...]
1) Establish Rapport, then get the editor/producer excited.
There’s not a shortage of stories, but there is a shortage GREAT stories. If you
are exciting, unique, or provocative that may be exactly what you need to get
the attention of the editor/producer.
2) Think Audience.
Once you get the attention of the editor/producer, she will be inclined to
publish/broadcast stories and [...]